You’ve got the qualifications.
So…Why is your search so hard?
Let me help you CLARIFY, CONNECT, and CLOSE
For 25 years, you didn't have to job search. You performed. You delivered. You got that tap on the shoulder.
Then things changed. A reorg. A promised promotion with no budget. Return to office that no longer fits your life. Your division went through a merger or sale.
Now, you’re responsible for figuring out your next move and you’re in the job search process - but it looks nothing like you remember: rewriting the resume, trying to distill decades of accomplishments into a clear answer to the only question a hiring committee is really asking:
Why should they hire you?
At your level, experience is rarely the issue. What you need is a clear and compelling competitive advantage.
But it can be challenging to try to take your years of accomplishment and boil it down to your secret sauce and how you win. Instead, I see executives get overwhelmed trying to figure this out and opt to just ‘wing it’ during an interview. Yikes.
These days, if you start with a clear framework and know how to engage AI, you can get to some very sharp messaging that’ll help put you over the edge to land the role you want.
So, if your current strategy isn’t getting you the results you need - give this a look.
Get The Dorsey Method™.
THE DORSEY METHOD™
The system that helps you convert interviews to offers.
When you go into your interviews you need to be confident, clear, and aligned to what the role requires. This system was built by someone who understands business and how executives think - and has been used to coach senior leaders who are actively engaged in job search.
If what you’re doing isn’t working - this might be worth a look.
Three Phases
Clarify: When a search stalls, it's easy to let your feelings cast a shadow over everything. This steps helps compartmentalize what’s happening. From this grounded place, you go deep on your leadership identity: your strengths, your triggers, how you show up under pressure. So when someone asks how you lead, you can answer with genuine confidence and clarity.
Connect: Forget everything you think you know about networking your way back in. The cold emails, the awkward reconnections, the confessions that you're “looking”…None of that is necessary. There's a far more elegant path that activates your network without exposing your vulnerability, and gets the right people quietly working on your behalf.
Close: This is where it gets interesting. You'll learn what neuroscience tells us about how decisions are made, and how to use that to walk into any executive conversation as the candidate who represents the highest expected value. Not just what you have done - but what you're capable of next. Your future expected ROI.
Six Simple Steps
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Confirm the direction you want for your life to help define the type of role and environment you want next
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Understand your leadership style and behaviors— and how to articulate it
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Create the executive search assets you need: Résumé, Cover Letter & The Executive Positioning Matrix™
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Get found by the people who can accelerate your success in landing your next executive role
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Use fundamentals of neuroscience to quickly establish rapport and credibility as you begin interviews
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Master the five core interview questions — learning how to answer authentically, yet powerfully
Want a peek inside the system before you commit?
Download a FREE framework for help with your positioning!
The Executive Positioning Matrix™
Use this framework to develop a compelling case for why you're the right answer to the organization's high-stakes challenges.
This is a simplified version of The Matrix™ from Step 3 of The Dorsey Method™.
The paid system provides THE COMPLETE APPROACH TO DEVELOPING THE MATRIX, including our AI prompts to help get you deep insights that you can leverage.
For my coaching clients, I prepare these for you.
Download The Matrix™ and get started building your competitive advantage against a short list of likely candidate avatars.
Be ready to answer the “Why you?” question in your next interview!
Hover or tap a candidate above to reveal who you're really up against.
- 1. The Internal Candidate. Already inside the organization. Knows the culture, the politics, the stakeholders. Seen as low-risk. Often the default choice unless an outsider makes a compelling case.
- 2. The External Candidate. A peer-level candidate from a comparable organization. Strong credentials, proven at your level. The baseline of “qualified.”
- 3. The Stretch Candidate. One level below you. Hungry, cheaper, seen as high-potential. Often backed by an internal champion. The argument for them is momentum and value. The risk is unproven scope.
- 4. The Consultant / Interim. Broad exposure across organizations. Positioned as low-risk and immediately deployable. Strong on frameworks, lighter on implementation accountability.
- 5. The Big-Name Import. From a more prestigious institution, brand, or market. Brought for cachet and signal value. May be overqualified or under-committed.
Our Approach to Coaching Directors, VPs, and C-suite Leaders to Get Interviews and Convert them to Offers
Now Offered in Two Ways
Six workbooks. One per step. Work through the complete Dorsey Method™ framework at your own pace.
These are the exact workbooks I use in my 1:1 Coaching Program. I’m now offering these as a standalone resource for executives who prefer to work through the program independently.
Each workbook is built around structured exercises and two executive examples - Kim and Ken - so you can see exactly how a senior leader might interpret and complete each step, and finish with something you can put to work immediately to sharpen your search.
Instant download.
Later, if you decide you’d like me to coach you through the program, 100% of your introductory price of $1,997 applies in full toward the $6,000 Coaching Program.
After clicking "Add Workbooks to Cart," look for the cart icon (🛒) in the upper right corner of the page to complete your purchase.
The Dorsey Method™ 1:1 coaching: six sessions, one per step, working directly with me to position yourself and close the role you actually want.
Includes the complete six-workbook system and a professional leadership assessment reserved for 1:1 clients. I support you through all stages of the system, which includes debriefing you on your leadership style and behaviors, and developing your competitive advantage by completing The Matrix™ for you.
If you already purchased the workbooks, 100% of your purchase price will be applied to the cost of coaching.
After clicking "Enroll in Coaching,” look for the cart icon (🛒) in the upper right corner of the page to complete your purchase.
What Executives Are Saying
Why this system exists
After 25 years of coaching senior leaders, I've noticed something surprising:
The executives who struggle most in a job search are often the most accomplished.
Not because they lack experience. Not because they aren't qualified.
Because they have spent decades building their careers, not explaining them.
Many were promoted through performance, reputation, and results. They never needed a system for positioning themselves, communicating their value, or navigating a modern executive search.
The Dorsey Method™ was created to solve that problem.
It’s a practical, structured approach that helps senior leaders clarify what they want, articulate the value they bring, connect with the right decision-makers, and position themselves as the right choice for the role.
My goal isn't to help you become someone you're not. It's to help you communicate the leader you've already become.